Struggling to keep up with how to find trending audio on Instagram? You’re not alone! With new viral sounds emerging weekly, finding the perfect track to boost your Reels engagement can feel like a never-ending challenge.
But here’s the good news—using trending audio on Instagram is one of the easiest ways to increase your content’s reach, visibility, and engagement. In 2025, Instagram’s algorithm continues to favor Reels, making audio selection more crucial than ever.
This guide will walk you through how to find trending audio on Instagram and leverage it effectively in your strategy. Whether you’re a brand, social media content creator, or social media enthusiast, we’ve got you covered.
Let’s dive in and start crafting viral Reels with the hottest Instagram trending songs!
Why is Using Trending Sounds Important on Instagram?
Using trending audio on Instagram can significantly improve your visibility and engagement. While trending music from Instagram can be added to static posts and carousels, it has the biggest impact on Instagram Reels due to the way the video feed works.
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Here’s why incorporating trending songs on Instagram is essential:
- Algorithm Boost: Instagram’s algorithm favors content that is entertaining and up-to-date with the latest trends. Reels featuring trending audio on Instagram are more likely to gain traction in users’ feeds.
- Higher Engagement: Trending songs on Instagram encourage interaction through likes, shares, and comments, increasing your content’s overall reach.
- Better Discoverability: Many users actively search for videos using a specific trending sound, making it easier for new audiences to discover your content.
- Emotional Connection: Audio helps set the mood, tell a story, or evoke emotions that make your content more memorable.
- Aligns with Trends: Staying on top of trends keeps your content relevant and shareable.
- Improves Brand Awareness: Businesses leveraging trending music from Instagram create more relatable content.
To maximize impact, integrate trending audio on Instagram naturally into your content so it aligns with your brand and messaging. From creating humorous videos to setting a specific vibe, music plays a crucial role in enhancing content appeal.
How to Find Trending Audio on Instagram
Finding how to find trending audio on Instagram is crucial for staying relevant and engaging your audience. If you know where to look, you can easily identify trending songs on Instagram to enhance your content. Here are ten effective ways to discover trending audio on Instagram:
Browse Trending Instagram Reels
One of the easiest ways to find trending audio is by browsing the Reels feed. Instagram’s algorithm tailors content to your interests, so your feed will naturally show relevant trending sounds. Here’s how you can identify them:
- Scroll through Reels to see commonly used sounds.
- Click on the audio name (next to the music icon) to open the sound page.
- Trending song on Instagram may have an arrow next to their name instead of a music note.
- Check how many times an audio track has been used and its origin.
- Tap “Use Audio” to start creating your own Reel and download the reel with the trending music from Instagram.
Follow the Instagram Creators Account (@Creators)
Instagram’s official @creators account regularly shares trend reports and insights from industry experts. It’s an excellent resource for discovering:
- Weekly updates on trending audio on Instagram.
- Best practices for using Instagram trending songs in content.
- Tips from successful content creators.
Instagram’s Trending Audio List
Professional Instagram accounts can access a built-in Trending Audio List through the Professional Dashboard. This curated list highlights the top 50 most popular sounds. Here’s how to find it:
- Open your Professional Dashboard from your Instagram profile.
- Scroll to Tips and Resources.
- Select Trending Audio to explore popular sounds.
Explore YouTube Shorts
Trending sounds on YouTube Shorts often gain traction on Instagram too. To find trending audio:
- Open YouTube and tap the “+” button.
- Select Add Sound at the top.
- Browse the Top Sounds list.
- Note the song title and search for it in Instagram’s audio library.
TikTok’s Trending Sounds
Trends often originate on TikTok before spreading to Instagram. Use these methods to discover trending TikTok audio:
- Use TikTok’s Sound Library by tapping the “+” button and selecting Add Sound.
- Scroll through the Recommended section for popular audio clips.
- Check the For You page for frequently used sounds in viral videos.
- Visit TikTok’s Creative Center (desktop) and navigate to the Trending Sounds section.
- Follow trend-focused accounts like @tiktoktrends for weekly updates.
Use Meta Sound Collection
Meta’s Sound Collection provides a vast library of licensed audio available for use on Instagram and Facebook. To find trending sounds:
- Open Meta Sound Collection via the Meta Business Suite.
- Sort by Most Popular to discover top-trending audio.
Monitor Top Instagram Creators in Your Niche
Influencers and top content creators often use the latest trending audio. Identify successful creators in your industry and check:
- What audio they frequently use.
- The engagement levels on their posts.
- Their most popular Reels for audio inspiration.
Explore Page Search & Hashtags
Instagram’s Explore Page is another way to find trending sounds. To refine your search:
- Use keywords or hashtags like #TrendingAudio or #ReelsTrend.
- Switch the search tab to Audio to find relevant sounds.
- Click on an audio file to see its popularity and usage.
Check Streaming Platforms for Viral Songs
Trending songs on Spotify, Apple Music, and YouTube Music often make their way to Instagram. Look for playlists like:
- Viral Hits
- TikTok Top 50
- Instagram Reels Trends Once you find a track, search for it in the Instagram audio library. If it has the “Trending” arrow, it’s gaining traction on the platform.
Use Instagram’s Music Suggestions When Creating a Post
Instagram suggests trending audio when you create a post. To access it:
- Tap Add Music when making a Reel.
- Browse the Trending section for popular sounds.
- Instagram may also recommend tracks based on your content type.
Find Trending Sounds and Go Viral on Instagram!
Now that you know how to find trending audio on Instagram, it’s time to put that knowledge to work. Whether you’re exploring the Reels Explore page, following creator trends, or leveraging external platforms, staying ahead of trending songs on Instagram is the key to boosting engagement.
But finding the right audio is just one piece of the puzzle. To truly maximize reach, you need a consistent posting schedule and insights into the best times to post—and that’s where Viralpep comes in.
With Viralpep’s social media scheduler, you can:
✅ Schedule Instagram Reels at peak engagement times.
✅ Track performance analytics to see which sounds work best.
✅ Manage multiple social accounts effortlessly.
✅ Automate your content strategy while staying on top of trends.
Want to see your Instagram content skyrocket? Start your 15-day free trial with Viralpep today!
FAQs
How do I know if an Instagram sound is trending?
Look for the upward arrow next to the trending audio on Instagram when browsing Reels
Can I download music from Instagram?
No, Instagram doesn’t allow direct downloads, but you can save audio within the app and download audio from audio download tools.
Why isn’t my Reel getting views despite using trending audio?
Engagement matters! Interact with other posts, use relevant hashtags, and post at peak hours.
How often do trending sounds change on Instagram?
Instagram trending songs shift weekly or even daily, so stay updated by checking the Reels music library frequently.
Can I use any song for my business on Instagram?
Not all songs are available for commercial use—check Instagram’s licensed music library for business-friendly tracks.
What is the best way to find viral audio before it peaks?
Follow trend forecasting tools like TrendTok and monitor Spotify’s viral playlists.
Do trending sounds boost Instagram engagement?
Yes! Using trending songs on Instagram increases visibility, engagement, and potential virality.