How to Repost on Instagram: A Complete Step-by-Step Guide

Instagram is one of the largest social media platforms in the world, making it an essential tool for businesses and individuals looking to boost their online presence. A crucial part of Instagram marketing involves reposting content, which allows you to share relevant and engaging posts with your audience. But how exactly do you repost on Instagram?

Unlike some social media platforms that offer built-in sharing options, Instagram does not have a native “repost” button for feed posts. However, there are several ways to share content, whether it’s a Story, a feed post, or a Reel. If you’re new to reposting on Instagram, don’t worry—it’s easier than it seems. This comprehensive guide will walk you through different reposting methods and best practices.

Why Reposting on Instagram is Important

Reposting is a valuable social media strategy for businesses, brands, and content creators. Here’s why it matters:

1. Boosts Engagement: Sharing user-generated content encourages audience interaction and strengthens brand loyalty.
2. Increases Visibility: Reposting relevant content can expose your brand to a wider audience and improve your reach.
3. Saves Time: Instead of creating fresh content daily, reposting helps you maintain an active presence with less effort.
4. Encourages Community Growth: Featuring customer photos, collaborations, or brand mentions strengthens relationships with your audience.
5. Leverages Viral Content: If a post is already performing well, reposting it allows you to capitalize on its success.

Now, let’s explore the different ways to repost on Instagram.

How to Repost an Instagram Story

Reposting Instagram Stories can be beneficial for businesses and individuals who want to engage with their audience, highlight user-generated content, or promote an event. There are a few different ways to do this, depending on whether or not you’ve been tagged in the Story.

• Reposting a Story You’re Tagged In

  When someone tags you in their Instagram Story, Instagram makes it simple to repost the Story to your own account. Here’s how:

  1. Check Your Notifications: You will receive a direct message (DM) notifying you that you’ve been tagged in a Story.
  2. Tap “Add to Your Story”: In the message, there will be an option to share the Story directly to your own Story.
  3. Customize Your Story: You can add stickers, GIFs, text, and even mention the original poster before publishing it.
  4. Tap “Your Stories”: Once you’re happy with the customization, click the “Your Stories” button to share it with your followers.

  If the “Add to Your Story” option is missing, it means the original poster has disabled sharing.

• Reposting a Story You’re Not Tagged In

  If you aren’t tagged in a Story but still want to share it, Instagram’s native features won’t allow you to repost it directly. However, you can still do so using these methods:

  1. Take a Screenshot: Open the Story, press and hold your screen to hide the Instagram UI elements, and take a screenshot.
  2. Crop the Image: Edit the screenshot to remove any unnecessary parts.
  3. Post the Image as a New Story: Open Instagram, start a new Story, and upload the edited screenshot.
  4. Tag the Original Creator: Give credit by tagging the original poster in your Story.

  Alternatively, you can use third-party apps like Repost Stories for Instagram to download stories and repost Stories.

How to Share Someone Else’s Instagram Post to Your Story

Sometimes, you may want to share an interesting feed post or Reel to your Story. Here’s how you can do that:

1. Find the Post You Want to Share: Scroll through your feed or search for a post that aligns with your brand.
2. Tap the Paper Airplane Icon: Below the post, you’ll find a small paper airplane icon (next to the like and comment icons).
3. Select “Add to Your Story”: This will open the Story creation interface.
4. Customize the Story: Move the post, add text, stickers, or GIFs as needed.
5. Tap “Your Stories”: Once ready, share it with your followers.

• Why Can’t I Share a Post to My Story?

  If you don’t see the “Add to Your Story” option, it could be due to one of these reasons:

  • The account that posted it is private (you can only share posts from public accounts).
  • The user has disabled post sharing to Stories.
  • Your Instagram app is not updated to the latest version.

How to Repost an Instagram Post to Your Feed

Reposting feed posts can help extend the lifespan of valuable content and boost engagement. However, Instagram doesn’t offer a built-in way to do this. Here are some methods to repost content to your feed.

• Reposting Your Own Instagram Post

  There are multiple reasons you might want to repost your own content—perhaps an old post is still relevant, or you want to bring more attention to a particular product or announcement.

  1. Take a Screenshot of the Original Post: Open your Instagram profile and take a screenshot of the post.
  2. Crop the Image: Edit the screenshot to focus only on the photo.
  3. Create a New Post: Open Instagram, tap the “+” icon, and upload the cropped screenshot.
  4. Write a New Caption: You can either reuse the original caption or modify it to reflect current updates.
  5. Post It: Once you’re satisfied with the caption and tags, share it with your followers.

• Reposting Someone Else’s Post Using Third-Party Apps

  There are several apps that allow you to easily repost Instagram posts while giving credit to the original creator. Some popular apps include:

  • Repost for Instagram
  • InstaRepost
  • Regram App

  Here’s how to use these apps:

  1. Copy the Post’s Link: Tap the three dots on the post and select “Copy Link.”
  2. Open the Repost App: The app will detect the copied link and allow you to repost the content.
  3. Customize the Post: Most apps let you add attribution (credit to the original creator) and customize the post.
  4. Repost to Instagram: Share the post as you normally would.

Best Practices for Reposting on Instagram

Reposting content can be a great strategy for engaging with your audience, but it’s important to do it properly.

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Here are some best practices to follow:

1. Always Give Credit

   Instagram’s policies state that the original photographer owns the rights to their photos. Always tag and mention the original poster in your caption or Story.

2. Ask for Permission

   If you’re reposting a feed post, always ask for permission first. You can:

   • Comment on the post asking if you can repost it.
   • Send a direct message to the original creator.
   • Look for user-generated content under Instagram hashtags and reach out before sharing.

3. Avoid Over-Editing

   Try to keep the reposted content as close to the original as possible. Over-editing or cropping can take away from the creator’s intent.

4. Use a Mix of Original and Reposted Content

   A balanced feed is key. If your Instagram feed is only made up of reposted content, it might not reflect your brand’s unique voice.

5. Ensure Content is Relevant to Your Audience

   Repost content that adds value to your followers. If it doesn’t align with your brand or niche, it may not perform well.

Final Thoughts

Reposting on Instagram is a powerful way to engage with your audience, highlight valuable content, and strengthen relationships with influencers or brands. Whether you’re sharing Stories, feed posts, or Reels, following best practices ensures you maintain credibility while expanding your reach.

Now that you know how to repost Instagram Stories, posts, and Reels, start experimenting with these techniques to enhance your social media strategy!